Building trust through transparency & WHY communication is KEY from Media Marketing Compliance

10/18/2022

“Building trust through transparency” is what Media Marketing Compliance stands for. With an impressive 20 year history in conducting Marketing Compliance Audits in more than 110 countries, Media Marketing Compliance is a global partner to leading advertisers, providing audit compliance services all the way through the marketing supply chain.

In this interview, David Reid, Senior Partner, Media Marketing Compliance shares why Asia is a focus area, how to sieve through industry jargon and why transparency is absolutely essential amongst parties plus…

  • The top 3 factors of media transparency in the post-pandemic climate
  • The importance of making sure agency contracts are up to date, current, relevant
  • Why communication is key when it comes to compliance and regulation
  • The cost to transparency and how to navigate this most effectively 
  • Why honesty is essential in any partnership

Watch the interview

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