Laura Forcetti

Director of Marketing Services Asia Pacific World Federation of Advertisers (WFA)

Laura joined the World Federation of Advertisers (WFA) in 2017. Reporting into CEO Stephan Loerke and part of the management team, she now leads WFA's marketing hub for Asia Pacific. Her role focuses on providing tangible value for global and regional CMOs based in the region, through the delivery of global and regional research, thought leadership and advisory services as it relates to better, more effective, and sustainable marketing. Prior to WFA, Laura was with Nestlé and Coca-Cola, mostly managing commercial relationships with creative and insights agencies. French native, mum of two, she is a self-starter who loves connecting people from around the world.