ProcureCon Asia 2024

July 09 - 11, 2024

Equarius Hotel, Sentosa, Singapore

Mark Adams

Senior Vice President & Head of Innovation VICE Media

Mark is a serial entrepreneur and award winning global thought leader, sitting at the intersection of technology, entertainment and brand building. He has worked directly with A-list celebs to C-suite to drive brand growth and transformation and is now Senior Vice President and Head of Innovation at VICE Media Group, which has come from humble beginnings as a print magazine to become a multi billion dollar youth media empire with offices in 40 countries. He’s driven by the mission to democratise his knowledge and “digitally upskill 10 million people by 2025,” and has travelled to over 100 countries so far in pursuit of this cause. Mark's sessions are a raw, honest and often hilarious look at the state of marketing, creativity and innovation in the modern age.

Check out the incredible speaker line-up to see who will be joining Mark.

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